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Bridal Gowns – Tuxedos – Bridesmaid Gowns – Mothers of the Wedding – Prom

“We prepare on purpose so you can have an experience as amazing as you deserve!”

Make your appointment to experience one of our private bridal suites today!


We are adding to our team!!  Apply now for an instant interview!  



The Lower Level at Elegant Occasions!
Consignment and High School Formal Center.
Now accepting intake on Homecoming, Bridal Gowns, Mother’s, and Flower Girl Dresses!  Call for details.  715.843.9566


Welcome to Elegant Occasions Wedding Center…

In addition to being the premier bridal store in Central Wisconsin, Elegant Occasions is also a full service Wedding Center!

The Elegant Occasions Experience

At our store, you can stop in 7 days a week and plan your entire wedding. Our vendor area features a custom invitation business, a photographer, a florist, a catering company, and more!

Our dedicated and accredited bridal consultant staff is here to help. With over 250 bridal gowns in stock in all sizes, 2500 bridesmaid and special occasion gowns, over 100 tuxedo styles to choose from, as well as veils, headpieces, tiaras, jewelry, shoes, and more, we want to make sure your day is everything you have dreamt it to be.

Try out our technology to see your virtual groom already dressed in his tuxedo, or preview all of our in-stock gowns to make your selections.

We look forward to helping you with all of your details!

News & Upcoming Events

Elegant Occasions moved in Spring, 2016!!! Come and see us at our new location – right across from IHOP in Rib Mountain!

The Area’s Largest and Most Exciting Bridal Show is Coming Up!  Sunday October 14th, 2018!

Check it out >>


Visit our Formalwear Consignment and Clearance Center!

Over 500 gowns perfect for HOMECOMING, PROM, or just a nice gown to wear out!
(Intake only by Appointment)

Apply to be a part of our team!

~Do you have a passion for weddings and a desire to help brides and grooms have an amazing look on their wedding day?
~Are you organized and helpful and know how to prepare?
~Do you have excellent customer service and follow-through abilities?

If YES, then you could be very successful as a bridal stylist! Apply now to be a part of our team:

Make Every Special Occasion Memorable


Our in-stock bridal gowns range in size from 4-30, with prices from $99-$2500.  Gowns can be bought off the rack, or ordered.  Please be prepared for special ordered gowns to take 4-7 months to arrive.  Payment plans are available.  For the best experience at Elegant Occasions, please make an appointment with our accredited bridal consultants.


With over 100 styles to choose from, our tuxedos provide the variety both in style and price that you are looking for!  Prices start around $100.  We recommend ordering 2 months in advance; although it is not required!  Our tuxedos are $40 OFF msrp, plus you get the groom’s tux free, as well as $89.95 tuxedos for the little guy in your wedding (to qualified orders).


It’s the most special day in Mom’s life too!  We have a lovely selection of gowns for Mothers-of-the-Wedding!  With over 100 different looks to choose from, our gowns are mostly under $250.  They are available to purchase off the rack, or via special order (please be prepared for gowns to take several months to arrive when special ordering).


Choose your service level, and choose your discount!  We offer up to 15% off your bridesmaid order of 3 or more of the same gown!  In stock sizes are typically from 6-30.


From short to long, and ball gown to straight skirt, we’ve got all the latest prom gowns available for you!  We recommend purchasing early for best selection!!


Headpieces and Veils, Shoes and Undergarments, Jewelry and MORE are now available at our store!  We sell all items off the rack, or you can order if you prefer.

Book Your Appointment

We staff based on appointments and highly recommend them!

Meet Our Wedding Center Partners

Plan your entire wedding at Elegant Occasions!

What Our Customers Are Saying

Check out what recent customers are saying about us!

Schedule An Appointment

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Elegant Occasions

Elegant Occasions
2007 N Mountain Rd
Wausau, WI 54401